Innocent donates at least 10% of their profits to charity every year and have so far committed £5.4m to good causes in the UK and worldwide, helping out with bikes for kids to get to school in Uganda, working with Practical Action in Peru, installing solar panels, and working with Send a Cow since 2004 in Lesotho, Kenya and Uganda, providing livestock, training and improved access to essential services.

> Find out more about Innocent’s ‘chain of good’ here.

Watch what happens if you break the chain of good…