Sarah Michelle Gellar announces the Buffy reboot has been cancelled

No comment yet from Hulu.

What just happened to the Buffy reboot

We’ve been tracking this project for some time, but now the excitement is no more as Hulu have cancelled the project. Courtesy of Variety, here’s Gellar’s announcement on Instagram:

“I am really sad to have to share this, but I wanted you all to hear it from me. Unfortunately, Hulu has decided not to move forward with ‘Buffy: New Sunnydale,’” she said in a video posted Saturday. “I want to thank Chloé Zhao, because I never thought I would find myself back in Buffy’s stylish yet affordable boots. And thanks to Chloé, I was reminded how much I love her and how much she means not only to me but to all of you. And this doesn’t change any of that, and I promise if the apocalypse actually comes, you can still beep me.”

The assumption is the executives didn’t like the pilot. Ryan Kiera Armstrong was to play the new slayer with Gellar recurring as Buffy across the series. Other cast included Faly Rakotohavana as Hugo, Ava Jean as Larkin, Sarah Bock as Gracie, Daniel di Tomasso as Abe and Jack Cutmore-Scott as Mr. Burke.

Reading the notes from Variety it seems while this project is no more, the IP itself is still potentially in play at some point. Animated series, anyone?