If there is one industry sector or market that has evolved beyond all recognition in recent times, it is the world of gaming.

From the bright lights of Vegas to a series of dimly lit casinos throughout the world, gambling has emerged into the mainstream through a number of online and mobile platforms. As if this is not enough, this has also blurred the once distinct lines between gambling, gaming and popular culture, as each has begun to have a noticeable impact on the other during the course of the last five years.

The influence of pop culture is particularly noticeable in the world of online gaming, where a range of themed slots, casino and bingo titles have helped brands to capture the imagination of a mainstream audience. This trend has emerged due to the representative nature of gaming, and the fact that it is being continually adapted to suit behaviour, philosophies and prevailing lifestyles. As a result of this, we have seen online platforms create a number of themed games and titles to capitalise on pop culture trends as they develop.

If you look at Slotomania, which is firmly established as the leading mobile slots app available online, there are host of titles that have been influenced by pop culture. Should you choose to extend your search further, you will also find creative slots games that have been inspired by a host of characters including Lara Croft, Thor and even Wolverine.

This not only reflects pop culture trends that are prominent at any given time, but the creation of themed titles also enables brands to bring online gambling into the mainstream and access a wider audience.

As online gaming becomes increasingly popular, it stands to reason that it should enter the mainstream conscience and merge seamlessly with the world of pop culture. With this in mind, such a trend is likely to become even more prominent in the years to come.