In an unprecedented crossover promotion, a pink version of the TARDIS from Doctor Who appeared on the banks of the Thames in London near Tower Bridge.
@warnerbrosuk A pink TARDIS from #DoctorWho has landed on the banks of Tower Bridge 💖💖 #BarbieTheMovie #NcutiGatwa ♬ original sound – Warner Bros. UK
Warner Brothers UK and the BBC teamed up to promote the Barbie movie in which new Fifteenth Doctor actor Ncuti Gatwa plays one of the Kens.
Both the BBC and Warner Brothers UK posted the pink TARDIS on their social media.
Some passers-by also spied the pink TARDIS.
Pink Tardis spotted by Tower Bridge this morning 😱#Barbie marketing UNMATCHED pic.twitter.com/G10KTfIP0H
— Reece Wilson V2.023 (@reecemysocksoff) July 12, 2023
Made it! 😍😊#Barbie #DoctorWho pic.twitter.com/9E8WYNiVnE
— Phil Newman 🇺🇦🌈🎭♎ (@philnewmandsign) July 12, 2023
This is not the first time the TARDIS has been painted pink. In the Season 25 Doctor Who story The Happiness Patrol, the Seventh Doctor’s TARDIS is painted pink by a patrol of pink-haired zealots.
Directed by Greta Gerwig and headlined by Margot Robbie and Ryan Gosling, the Barbie movie lands internationally on 19 July.