One of the biggest esports brands in India is taking on a new role in the industry to reach more people and gain traction all over the world as a top brand. As a result, GodLike Esports have entered into an exclusive agreement with Rooter, an online esports and gaming streaming platform with a large user base.
This partnership is a solid move to improve how people in India will enjoy the esports industry and how things will get better with each new offer from both companies. It will help make following the industry easier, like following NBA on ESPN and betting on the various NBA odds.
As a result of the partnership, Rooter will have exclusive rights to all GodLike Esport’s content creators and teams. Therefore, if you follow the brand, you know where you have to go to watch them play and get your daily dose of entertainment. It will be an excellent ride when we have both brands fully into the deal.
In addition to the exclusive rights, Rooter will be one of the official sponsors of GodLike’s esports teams. Although the full details of this partnership deal were not open to the public, we believe it will be an exciting feat to see an Indian-based esports organization spread its wings to the global market and get more from the industry.
About the Partnership
Although we do not have many details about the partnership between both brands, we can see that it is about Rooter getting full exclusive rights to new content from the esports organization. In that case, they will be showcasing all the live stream and on-demand videos for the teams on the GodLike roaster.
Based on a post shared by Rooter on LinkedIn, over 35 GodLike creators, influencers, and athletes will be streaming exclusively on the Rooter platform. Therefore, if you’re a fan of the GodLike brand, you should know that your allegiance will have to shift to the Rooter team to get all the streams.
Both Brands and What They Bring to the Table
Both brands have made a name in the esports industry, and GodLike is one of India’s biggest organizations in the esports industry. The brand has a wide range of roasters, and aside from creators and influencers, you’ll also find gamers in different areas of the esports gaming world fighting for the Indian and global championships.
Some of the notable areas the company has roasters in include VALORANT, Battlegrounds Mobile India, and Call of Duty Mobile.
At the start of the year, the company participated in the PUBG Mobile Global Championship Grand Final, and they finished 13th on the log, which is not bad on the global scale.
Rooter is a top streaming platform with partnerships across the different areas of the esports industry. The platform confirmed that this is one of the largest deals it has ever made, and it is a plan to invest in the esports industry in India.
Other Rooter Partnerships
In addition to the partnership with GodLike, Rooter has partnered with other professionals in the esports industry as well as organizers. The company is set to spread its wings across the global esports industry, taking each aspect one step at a time. Since India is one of the biggest regions in the industry, it just makes sense for them to go there next.
In that case, one of the notable partnerships Rooter has before the deal with GodLike is with tournament organizers, Skyesports. This partnership is for the Skyesports Champions Series, and it is a 3-way partnership with AMD in the mix. The series will be streamed live on Rooter and YouTube, with AMD providing the CPUs and other required components.
Aside from that, the company also partners with Riyan Parag, the renowned cricket player, as a content creator on the platform. Therefore, it is a bid to draw in cricket fans and gamers to the platform, and it has been an exciting deal so far.
Our Thoughts
The partnership will go a long way to bolster the esports culture in India and help bring more people to see the incredible battles happening in the tropical nation. We look forward to how the deal makes both brands push for a better experience and provide better viewing into the different competitions that the players on the GodLike roster will be entering.