Black Widow audience

Black Widow audience figures impress on opening

On Friday 9, Disney put out a short press release on the encouraging Black Widow audience figures. Now we’ve had the weekend and the picture is very much more impressive You can read the first Disney press release (from Friday) here; in a nutshell: Domestically, the long-awaited film has set a Thursday night preview record for the … >

Posted Filed under
Lucifer billions

The Lucifer billions — understanding what the viewing figures mean

The Nielsen ratings count hundreds of millions of minutes, sometimes more. We use the Lucifer billions to help you grasp the scale We’ve seen both Sweet Tooth and Lucifer score more than a billion minutes viewed according to the Nielsens. How do we understand what that means? We’ll give you some comparatives. At the point of writing, Lucifer season 5B has … >

Posted Filed under
Stranger Things retakes the top of the Parrots

Stranger Things retakes the top spot on the Parrots

Stranger Things retakes the top of the Parrot ratings for Digital Originals and Loki keeps rising The Parrot ratings for the week 13-19 June are out and make interesting reading as ever. Parrot Analytics provides good detail, so we’ll just cover a few points we noticed. The usual suspects lead overall Across all modes of … >

Posted Filed under
Handmaid's Tale finally tops the Nielsens

Handmaid’s Tale finally tops the Nielsens and other changes

After hovering there or thereabouts, The Handmaid’s Tale tops the Nielsens for the week 17-23 May The Nielsens for May 17-23 have been analysed, dissected and subjected to other indignities, all in the name of bringing you the story behind the basic data. This week our analysts took a field trip and calculated trends and triumphs … >

Posted Filed under